In the heat of the tiff between Olamide and Don Jazzy today, the winner has been an agency of the Lagos state government which was not part of the verbal exchanges: the Lagos State Waste Management Agency.
It all started when Olamide tweeted ‘Biko, leave trash for LAWMA’ in one of his reactions to Don Jazzy.
The reference to LAWMA generated a hashtag of its own, #leavetrashforlawma, which LAWMA lashed on to widen its campaign about its work.
LAWMA with fewer than 500 followers tweeted:
And suggestions even came that LAWMA should make Olamide its ambassador having given it an unsolicited ad copy that its agency could not have dreamt of.
#leavetrashforLAWMA, a punchy catchword continues to trend.