Insight: The mega business of Nigeria's 3 Richest pastors

Insight: The mega business of Nigeria's 3 Richest pastors

Sunday, October 12, 2014 9:36 am


Other dignitaries present included twice-president Olusegun Obasanjo and former military ruler Yakubu Gowon. A choir sang gospel songs as the guests cut an elaborate six-tiered cake and popped fizzy grape juice out of champagne bottles in golden wrapping — alcohol is banned in Canaanland.

The next day, he delivered four Sunday services in a row to tens of thousands of cheering followers, his white-suited figure projected onto large flat-screen televisions all around.

“From today, no evil spirit, no demon will survive the Almighty!” he shouted, and the crowd roared “Amen!”.

A spokesman said the church has 5,000 branches across Nigeria, and 1,000 more in 63 other countries across five continents. But Oyedepo’s empire also includes two fee-paying universities that he built from scratch, a publishing house for Christian self-help books, and an elite high school.

Other pastors have similarly diversified ways of getting the Gospel of Christian salvation out.

Oyakhilome owns magazines, newspapers and 24-hour TV station, and Joshua draws miracle-seekers from all over the world with claims that the holy water he has blessed cures otherwise incurable ailments such as HIV/AIDS.

Before Joshua built his 10,000-seat headquarters at Ikotun-Egbe in outer Lagos, the area was part swamp, part abandoned industrial estate.

Now, it is a boom town with shops, hotels, eateries and bars catering largely to the travellers who come not only from West Africa but also from all corners of the globe to hear his sermons. Joshua also runs a TV station.

“BLESSED BY THE LORD”

Guests entering Oyedepo’s birthday marquee in Canaanland would have seen a picture of the poor household in southwest Nigeria where he grew up, testament to a rags-to-riches story that many Nigerians would love to emulate.

Like U.S. televangelists, Winners Chapel preaches the “prosperity gospel” that faith in Jesus Christ lifts people out of poverty, and that message partly explains the explosion of the Pentecostal movement in sub-Saharan Africa, where misfortune and poverty are often seen as having supernatural causes.

“We see giving as the only way to be blessed. Blessing other people is a way of keeping the blessings flowing,” said Oyedepo, whose blessings include a Gulfstream V jet and several BMWs.


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